Alpha Industries Gains Real-Time Financial Reporting With Jet Reports

In Brief
Real-time data access eliminated hours previously spent on data extraction.
Self-service reporting enabled non-developer BI team to create financial and sales reports independently.
Three ERP upgrades were supported seamlessly over 12 years.
Excel-native analytics leveraged existing team skills without new platform training.
Alpha Industries eliminated manual data extraction processes during their Microsoft Dynamics NAV migration by implementing Jet Reports from insightsoftware. The company's supply chain and BI team gained real-time access to financial and sales data directly in Excel, with no coding required. Over 12 years and three major ERP upgrades, including the recent migration to Dynamics 365 Business Central in September 2025, Jet Reports has delivered consistent performance with professional support from insightsoftware at every transition. Alpha Industries is a global apparel company specializing in military fashion apparel. Founded in 1959 in Knoxville, Tennessee, the company built its reputation on iconic pieces like the MA-1 flight jacket and continues to blend military heritage with contemporary fashion. Alpha Industries distributes its collections across international markets through retail partners and direct channels.
The Problem: Rigid Reports Blocked Analysis
Before implementing Microsoft Dynamics and Jet Reports, Alpha Industries ran on a legacy ERP that only provided inflexible, prebuilt PDF reports. The supply chain and BI team couldn't dig deeper when they needed to. “Before we used your products, we relied on a different ERP system,” said Ying Tian, Director of Supply Chain and BI at Alpha Industries. “They only provided very limited and prebuilt PDF format reports. Those reports were not flexible or user friendly at all.” This meant Ying’s team spent more time trying to get data than analyzing it. “Whenever we were trying to dig deeper into sales performance or product trends, we just did not have the tools for greater visibility. We used to spend much more time just trying to get the data out than analyzing the data.” Without flexible reporting tools, the team couldn't deliver the insights leadership needed for finance, sales, and business development decisions across the organization.
Why Jet Reports: Excel Skills Meet Enterprise Data
When Alpha Industries moved to Microsoft Dynamics NAV, they implemented Jet Reports as their reporting solution. The hunt for data ended. “That all changed when we were recommended to use Jet Reports and our company switched from the previous ERP system to Microsoft Dynamics NAV,” Ying said. “After the initial report setup and training, we can pull real-time data instantly, directly from the ERP system. We can slice and dice it. We can format it however we need. All the financial [and] sales reports became much easier, and analysis is done with ease.” [customer_testimonial] For a lean team, the no-code approach made the difference. “A real benefit I can see from Jet Reports is that it does not require coding or IT expertise,” Ying noted. “I'm not a developer, but I love to work with data. Jet Reports allows me to leverage my Excel skills to deliver insights that really impact our company's finance, sales, and operations performance.”
Built for the Long Term
Alpha Industries implemented Jet Reports during their NAV migration, launching a 12-year partnership that has supported three major ERP upgrades without disrupting reporting operations. The most recent upgrade to Dynamics 365 Business Central in September 2025 showcased both the product's reliability and insightsoftware's support expertise. “I also want to call out the great service behind the products,” Ying emphasized. “In the past 12 years, we've been through three major ERP upgrades. The Jet Reports team is always there with us and supports us.” Ying worked directly with a senior technical consultant at insightsoftware on the BC migration from NAV to Dynamics 365 Business Central. “He was extremely professional and knowledgeable and delivered everything on time. That made this transition a seamless process.” “For me, the combination of great products plus the highly professional, supportive team is what makes Jet Reports such a success,” Ying said.
How Alpha Industries Uses Jet Reports Today
The Excel-native interface lets Ying’s team create, modify, and distribute reports without IT support or development expertise. For a global organization with reporting needs across multiple departments and functions, this self-service approach delivers flexibility where it matters. The real-time data connection means Ying’s team responds quickly to stakeholder questions and provides timely analysis during critical business decisions. After 12 years with Jet Reports, Ying’s guidance for organizations considering the platform is straightforward: it empowers non-technical users to deliver enterprise-grade reporting using their existing Excel expertise. Ready To Stop Manually Extracting Data? Learn more about how Jet Reports can provide real-time financial and operational reporting directly in Excel.
"I'm not a developer, but I love to work with data. Jet Reports allows me to leverage my Excel skills to deliver insights that really impact our company's finance, sales, and operations performance."
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