Data Storytelling: A Financial Reporting Revolution

Transforming financial data into engaging and impactful stories. Departments across the organisation must be able to access a clear, impactful story to achieve success. No longer can finance teams simply report on what has happened but now they are expected to provide real-time data, numbers as they happen. Offer a foresight on what is going to happen, all at the drop of a hat. If that wasn’t challenge enough, how that data is communicated to the intended audience can significantly change how the story is told. Finance teams now need to be skilled story tellers, as well as understand the financial data in their organisations. What we will cover:

• What are the key principles of effective storytelling?

• How to increase your influence with a better narrative

• How can the right story at the right time overcome resistance

• How to harness emotion and tap into your audience persona